by Neil Hickson | 1 1 November, 2019 | Commercial photography, Food photography
This is just a small sample of images that we have shot for Greenslate Farm’s new menu and for the website. Greenslate is such a special place where we don’t talk about food miles, it’s food metres here. It has been a privilege to be the grower at...
by Neil Hickson | 1 1 November, 2019 | marketing strategy
Home About Services Portfolio Contact Blog Finding your USP You can create your USP from something that you and your competition already share What is it that’s different about you and your product or service? What’s your USP or Unique Selling Point?...
by Neil Hickson | 1 1 November, 2019 | digital tools, graphic design
Home About Services Portfolio Contact Blog The visual part of the marketing mix Visual marketing is an important part of delivering your message With digital media becoming more important in our lives we’re all having to embrace this way of communicating. And...
by Neil Hickson | 1 20 October, 2019 | photo essay, Reportage
Britain’s Rare Guitars Live is the first event of its type run by Britain’s Rare Guitars. Britain’s Rare Guitars airs on Sky TV, and the content for this show will be broadcast sometime in November 2019. Questions cost nothing, ask me one now. Call...
by Neil Hickson | 1 16 October, 2019 | copywriting, marketing strategy, website
Your website should earn you money. If it doesn’t, we can fix it. Does your website work? And when I say ‘work,’ I don’t mean do the menu’s function or do all the pages load fast. Or ‘does it look pretty or professional?’ I mean does it work for your business?...
by Neil Hickson | 1 22 September, 2019 | photo essay, Reportage
Some things you need to take part in because they are so important. Climate change is such a massive problem for us, taking part in the climate strike in Preston seemed the right thing to do. The sun shone, it was a beautiful day and a wonderful group of people came...
by Neil Hickson | 1 4 September, 2019 | content marketing, marketing strategy
The best marketing strategy Life, and therefore business, is a gamble. Getting it right, developing the right product, coming up with the perfect solution, that’s what many of us in business try to achieve. Often, when we come up with a new idea for a product or...
by Neil Hickson | 1 1 September, 2019 | content marketing, Essay, website
How often should you update your website? Q1. When did you last visit your own website? Yesterday, last week, last month; or has it been so long you can’t even remember? Q2. When did you last change something in your business? When did you take on a new...
by Neil Hickson | 1 26 November, 2017 | photo essay
I had a great time working with ‘Walk The Plank’ on the ‘Sowing Seeds’ project back in April 2017. So, I was excited when they commissioned me to do a series of photo essays covering ‘Manchester Day.’ The Manchester Day parade in August brings together communities...
by Neil Hickson | 1 2 April, 2017 | photo essay
The ‘Sowing Seeds’ project was a collaboration between Burscough Community Farm, Edge Hill University Performing Arts and the ‘Walk The Plank’ theatre company. Over the course of March 2017 the three groups worked together to produce a unique...